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Biomimicry: A Revolution in Design

Society Sustainability
February 22, 2013

Janine Benyus advises investors to look to nature when trying to solve their next design problem. Her ideas have galvanized designers, architects, scientists and engineers to draw inspiration from nature, resulting in spectacular innovations and graceful ecological designs. Check out her TEDTalk from TED Global 2009 in Oxford and then visit asknature.org to explore a growing database of life's best ideas organized by function.

Image: Detail view of a leaf in backlight.
Credit: Daniel Schwen (Attribution via Wikimedia Commons)


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